From Memes To Dreams
How the face of the internet became the face of our brand.
Ten years ago, Dieunerst Collin became known to the internet as the Popeyes Kid. But his journey didn't stop there. He went from an accidental internet icon to a champion football player. Dieunerst didn't want the world to forget who we was and who he's become. So he rallied the internet to get Popeyes' attention. And since Dieunerst Collin has represented Popeyes for over a decade, Popeyes decided to represent him, officially.